Five major sources of resistance to change (Kast
& Rosenzweig (1974)
1. Sunk cost
2. Miscommunication
3. Group norms
4. Threats to the balance of power
5. Great diversity among the subgroups
within the organization
Kaufman
(1971)
Listed some additional barries to change:
·
benefits that result from
stability, at least to certain groups, and thus resistance to change arises.
ACCEPTABLE CHARACTERISTICS OF INNOVATION
·
Havelock (1973)
indicated that teachers in particular tend to resist those innovations that
increase their workload. There seems also to be resist those innovations that
threaten traditional roles (Shephard, 1967) and require the acquisition of
traditional skills or knowledge.
·
Lin and Zaltman (1973) have
pointed out that less complex innovations are accepted more readily than those
of greater complexity. ....complex innovations are more likely to require more
money and cause personal discomfort among those affected.......
Innovation must have a perceived advantage
over alternatives if it is to be accepted.
It is also helpful and perhaps mandatory if
the innovation is to be compatible with existing programs and can be
demonstrated to suplement or complement them in some manner.
1 comment:
why there is a relative advantages, compatible, less complexity, trialability and observability but the rate of adoption still low? :-(
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